Press Release   September 21, 2009

Fallbrook Technologies Inc. Creates New Bicycle Products Division

– Led by Alan M. Nordin, new structure reflects growing acceptance and market share for NuVinci^® drivetrain technology   –

(San Diego, Calif., September 21, 2009) – Fallbrook Technologies Inc. (Fallbrook), a pioneering technology company dedicated to improving the performance and flexibility of transmissions for engine- and human-powered devices, announced today that it has created a Bicycle Products Division devoted exclusively to Fallbrook’s largest and fastest-growing market segment.

Alan M. Nordin has been named as president of the Bicycle Products Division.  He previously had served as Fallbrook’s vice president of sales and business development.  At the same time, Robert A. Smithson has been appointed to the dual position of chief technology officer and vice president of sales and business development for all non-bike market segments, including automotive, outdoor power equipment and light electric vehicles.  Smithson previously served as Fallbrook’s vice president of product development. In addition, David W. Markley has been promoted to the position of vice president of product development.  Markley was formerly the director of engineering.

The organization change reflects Fallbrook’s growth as a customer-facing manufacturing and sales organization as the global acceptance and market share of its NuVinci continuously variable planetary (CVP) technology accelerates.

“This new structure reflects our strong commitment to serving the specific needs of the bike industry,” said William G. Klehm III, Fallbrook’s chairman and CEO. “Al Nordin’s overall experience and in-depth understanding of the business makes him the perfect choice to lead the Bike Products Division and get more people on NuVinci-equipped bikes.  With Rob Smithson taking the lead in our other target markets, we’re well-positioned for rapid growth in all these areas moving forward.  In his prior position, David Markley demonstrated his ability to lead successfully the engineering efforts supporting all of Fallbrook’s application areas.” 

NuVinci technology is a universally adaptable continuously variable transmission for human- and motor-powered vehicles and machines. The NuVinci CVP uses a set of rotating and tilting balls positioned between the input and output components of a transmission. Tilting the balls changes their contact diameters and varies the speed ratio.

The NuVinci CVP can be used in virtually any transmission-based vehicle or device, including bicycles, cars, trucks and wind turbines. Fallbrook recently has had major success in the bicycle industry, with the NuVinci drivetrain now available on more than 40 bike models by more than 20 manufacturers in the U.S. and Europe.

About Fallbrook Technologies Inc.
Fallbrook Technologies Inc. (Fallbrook) is a technology company dedicated to improving the performance and flexibility of transmissions for vehicles and equipment.  Fallbrook’s revolutionary NuVinci® continuously variable planetary (CVP) technology is applicable to virtually any machines that use a transmission such as bicycles, light electric vehicles, automobiles, agricultural equipment, and wind turbines, among others.  NuVinci technology offers companies the flexibility to design and produce next-generation products that are better tailored to their unique business, market and competitive requirements..
 
Fallbrook’s extensive portfolio of over 325 patents and patent applications worldwide has been recognized as the industry leader for the automotive and transportation industry segment.  Fallbrook’s vigorous research and development activities will continue to enhance the performance and capabilities of NuVinci technology.

To download a comprehensive press kit and company/technology backgrounder, click on the link below.

Fallbrook Press Kit